Name On Logo: CanterCart
Our Slogan
Ride with Quality.
What we do
The goal is to provide quality products for horse and rider that make the equestrian life more enjoyable. And for the equestrians that are at the beginning of their journey, we want to offer educational resources related to the products and their usage
Industry: Sports & Recreation
Things to communicate through the design
1. Class
2. Quality
3. Emotional Connection
The target audience
Equestrians of all disciplines but primarily English (Jumping, Dressage), between the age of 16-55, both female and male. Targeting people amateurs who work hard to fit riding into their life and who enjoy spending time with their horses and to spoil them.
We like these fonts, colors and style
Modern and simplistic, black/white overall concept with Navy blue as highlight color, not too playful but elegant. Logo will also be used on products so we need a square version of the logo that looks good on small spaces. The logo may incorporate equestrian elements such as a cantering horse, horse shoe etc. but does not need to.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
