Name On Logo: Cilician Investments
Our Slogan
No Slogan
What we do
We are a specialized hedge fund that will initially have an ethnic focus on Greek and Armenian clientele. Our process is different in that we are able to generate outsized performance on a risk return basis through rigorous credit and technical analysis as well as with quantitative models in what we deem a "Funditative" approach. In addition, a portion of our performance incentive fees will be donated to the Armenian General Benevolent Union and the Hellenic Fund.
Industry: Financial & Insurance
Things to communicate through the design
1. Wisdom
2. Stability/Strength
3. Prognostication
The target audience
Initially the target audience will be high net worth Greeks and Armenians that understand how to invest in hedge funds and the risk/return proposition of this investment vehicle. They will likely have advanced educations, be deep pocketed, and possess a sophisticated understanding of investing.
We like these fonts, colors and style
A couple concepts in mind include the notion of a Herculean type of figure "grappling with the World" or "holding the World" in order to understand and predict the wider investment landscape. A second one could be an Atlas figure holding up the World.
And then another idea could be a Greek or Trojan Warrior holding up a round shield with the entire world showing as its crest/design.
For colors, I like a fair amount of blues and green as well as white... For fonts, I'm torn between going with something more modern/futuristic looking versus something that is old world. Some font ideas could be Proxima, Clarendon, FF Din, and Uni Sans.
Our design will be used on
(Web) (Print Media) (Mugs & Tshirts)
